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Digital marketing resume format

Marketing leadership reads three numbers before any adjective: budget managed, blended ROAS, and qualified leads delivered. This framed format leads with them, names the channels, and keeps certifications (Google Ads, HubSpot) where a shortlist scan finds them.

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Built for

  • ✓Digital and performance marketing managers
  • ✓Growth marketers with paid and organic ownership
  • ✓Agency marketers moving to brand-side roles

What you get

  • ✓Live on-page editing — click any text and type, paginated like the final PDF
  • ✓Selectable-text PDF export with clickable email and portfolio links
  • ✓AI import: upload your old resume PDF and land in this template, editable
  • ✓Scored 94/100 — interview-ready against the 30 published rules, measured by exporting this exact template. Certified: we only badge templates at 90 or above, a stricter bar than the 85 our checker calls interview-ready, so the design leaves headroom for your own content.
Gemma Norris
Digital Marketing Manager
gemma.norris@example.com
(555) 594-3317
Chicago, IL
gemmanorris.com/in/gemma-norris
Summary

Digital marketing manager with nine years in performance and lifecycle marketing for direct-to-consumer brands and an agency. Manages $4.8 million a year in paid media at a blended return of 3.6 times, grew a brand's email revenue from 9% to 24% of sales, and runs a team of six who ship 30 experiments a quarter. Reads the cohort chart before the dashboard.

Experience
Digital Marketing Manager — Meadowlark Brands, direct-to-consumer home goods
05/2021 – Present
  • Own $4.8 million a year in paid social, search and affiliate spend at a blended return of 3.6 times, up from 2.4
  • Grew email and SMS from 9% to 24% of revenue with a 14-flow lifecycle program in Klaviyo
  • Lead a team of 6 across paid, lifecycle and content; 30 tests a quarter with a 22% win rate
  • Cut customer acquisition cost 31% in 2024 by shifting 40% of budget to creator content and retargeting
  • Launched two product lines with integrated campaigns that sold out the first run in 11 and 19 days
Performance Marketing Executive — Adglow Agency
08/2017 – 04/2021
  • Managed $1.2 million a month in Meta and Google spend across 11 e-commerce clients
  • Raised average client return on ad spend from 2.1 to 3.3 times over two years through creative testing and feed optimisation
  • Built the agency's reporting stack in Looker Studio; client reporting time fell from 6 hours to 40 minutes a week
  • Promoted twice in four years; managed two junior executives from 2020
Marketing Assistant — Windy City Outfitters
06/2016 – 07/2017
  • Ran the brand's social channels and email newsletter; followers doubled to 40,000 in a year
Skills
  • Paid social (Meta, TikTok)
  • Paid search and Shopping
  • Email and SMS lifecycle
  • Affiliate and creator programs
  • Attribution and incrementality testing
  • Cohort and LTV analysis
  • A/B testing
  • GA4 and Looker Studio
  • Klaviyo
  • Shopify
  • Triple Whale
  • Meta Ads Manager
  • Google Ads
Certifications
Google Ads Search and Shopping — 2024
Meta Certified Media Buying Professional — 2023
Klaviyo Product Certification — 2022
Education
B.A. Economics — University of Illinois Chicago2012 – 2016

Frequently asked questions

Is CVLoom really free?

Yes — editing, all 283 templates, and PDF download are free, with no watermark and no card. There is no account at all: no signup, no login, nothing to cancel.

Will my PDF have selectable text for ATS systems?

Yes. Exports are generated by a real browser engine, so the PDF has true selectable text, embedded fonts, and clickable links — the things resume parsers need.

Can I switch templates without retyping anything?

Yes — your content and the design are stored separately, so switching templates re-flows the same content instantly and losslessly. Try every one of them.

Should a marketing resume list tools or results first?

Results, with tools inside them: ‘₹3 Cr budget at 4.2x blended ROAS across Google and Meta’ does both jobs in one line. A bare tool list without spends attached is the weakest section on most marketing resumes.

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